A lot of people are good at selling themselves, but they can’t sell or produce anything. They can run their mouths all day long and impress everyone with their promises, but they can’t make it happen.

The main reason is that they don’t work hard enough, and they quit too soon.

We’ve all heard the story of the billionaire who started out in a car dealership and fired his worst salesman every month. It’s interesting to see the responses of people who hear this story.

Talk is cheap – money buys the whiskey.

“Show Me the Money!”

I like to give people a chance to prove themselves, to show me that the hype actually leads to results. I have no expectations, because I am used to listening to B.S. and I am pleasantly surprised when someone actually does what he tells me he can do.

I don’t believe a word you say; I only believe results.

You can’t bank B.S. – only money.

So give people time to produce, and if they don’t, fire them. Replace them. Everyone is replaceable. Losers hate the story about firing the worst salesman every month, because they know they are just talkers.

Only Pay for Results

People who write sales copy are the worst – they will tell you how they can write copy that will make you millions – IF you first pay them their ridiculous fee. When you put them on the spot and tell them how they can make double their fee by getting paid for the results they produce for you, they tuck their tails between their legs, grab their teddy bears, and run for the hills crying for their mamas.

The same goes for web “masters” who tell me how much money they will make me through SEO. OK, so go ahead and create a site for me, do your thing, and let’s share the results.

Talk is cheap. I don’t pay for lies and promises; I pay for results. The same goes for advertisers.

Check These Out & Gauge Your Reaction

Making money isn’t about being popular or parties or hype – it’s about closing sales and making deals. (Warning – foul language in the following movie cuts.)

• Watch this cut from the movie, Glenn Gary Glennross and get a wake-up call.
• This cut is from the movie, Boiler Room. It will either excite you or upset you, depending on whether you’re a producer or a talker.

Production Shows the Real You

Tom Hopkins said:

“Sales is the highest paid hard work, and the lowest paid easy work.”

It puts people on the line. You can’t hide behind your computer and wear your mask when you’re in sales – sooner or later, you will reveal who you really are through what you produce…

“by your FRUIT, you will be known”

…apples don’t grow on weeds.

If you can’t produce, go work for the government. But if you CAN sell, close deals, and produce, you are on of the most valuable people around, and a rare commodity. Time will tell.