I heard Rika telling our cleaning lady that she wanted the kitchen closets done, and the cleaning lady replied, “Of course I can do that.” I chuckled.
When it comes top cleaning the garage, polishing shoes, cutting the grass, changing the car’s oil, or swimming across the lake, people seem to enjoy the challenge and brag about their accomplishments. “I lost ten pounds!” But when it comes to business, it’s entirely a different deal.
It Doesn’t Make Sense!
My cleaning lady would rather slave away and sell her time and sweat for $20 an hour than take the time to build a business. An employee who commutes three hours a day and works nine hours for a measly salary and no security would make a lot of money if he devoted twelve hours a day to brokering Joint Ventures.
- Why is it so difficult for people to move from cleaning closets and doing mind-numbing jobs to becoming successful entrepreneurs?
- Why do they need a boss to make sure they work?
- Why would someone spend twelve hours a day, doing what he hates (statistically, most people hate their jobs) to make $5,000 per month, when he can spend twelve hours to create financial freedom and retirement within a year?
It doesn’t make sense. Or does it?
I tested it – I gave my cleaning lady copies of three of my books and a few DVDs. I directed her to my websites. I told her I would be happy to answer any questions she had. She has never mentioned JVs again. She works hard, has a great attitude, and talks about cleaning and her family, and how much they need money.
Why People Are Stuck
Why are people stuck on their financial prisons, when they can free themselves with entrepreneurship?
- The average IQ in North America is 98. NINETY-EIGHT.
- And we are conditioned by the liberal media, the sly mystics, and the matronly academia to believe business and money is bad.
- People pay $35,000 to get an MBA that they can use to get a better JOB. Crazy.
Stupidity, conditioning, fear of the unknown. “Better the devil you know”, “Too good to be true.” Sad, isn’t it? Not really. 98% of people will never become wealthy. That’s just the way it is. Accept it.
Here’s my point:
Entrepreneurs, let’s stop trying to rescue those who prefer to wallow in the waters of quiet desperation. Let’s stop casting pearls before swine.
- Let’s withdraw our generous offers and make people come and ASK for our help.
- Then make them PAY for it, so they recognize its value.
After all, they happily pay for their cigarettes and beer, don’t they? Atlas should shrug more often.
Stop wasting your time with losers, posers, parasites, and wanna-be’s. Make people prove themselves.
If they stop producing, cut them loose. That means FIRE them. Let’s become a lot more selective.
Why are cults so successful? They enforce very strict discipline and rules. They exact massive payment from their members. Perhaps we could learn from them.
Up the Ante
Let’s increase the quality of those with whom we communicate. Let’s up the ante. Let’s throw up more barriers and stop being so generous and altruistic. Make them ask, make them pay, and make them perform, and the eagles will soon reveal themselves.
The cream will rise to the top – it doesn’t need encouraging. The good ones will show up and motivate themselves. You don’t have top motivate a winner, and you can’t motivate a loser. The turkeys will stay away and attack you at every opportunity. DollarMakers has a new policy: we don’t accept Members back once they leave. And as we get more selective, the quality and income increases.
Stop trying to sell yachts to the homeless. Stop expecting idiots to read Shakespeare. You don’t see the price of Rolex going down. Stop begging people to succeed. Don’t give your cleaning lady books – give her a box of donuts.