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We watched an old 1966 movie last night, called OSCAR, in which the Maitre D’, a failed film star, tells the famous film-star just how precarious the film star’s position really is. It’s human nature to avoid reality, wear blinkers, and stick our heads in the sand, but facts are facts. Your eager replacement is waiting in the wings. If you don’t perform, you will be replaced fast, and the scary part is that you won’t even know it until it’s too late.

We all buy life insurance, houses, websites, holidays, cars, furniture, and many other things, and we are free to decide whom to purchase from. I had someone call me and ask me, “Why didn’t you buy from me?” My response was very simple: “You didn’t earn the right. You need to earn my business. You didn’t.” Last week I had someone ask me to recommend a realtor. I know a few realtors, but there was not one that I would recommend - they didn’t earn the right.

I am currently in the process or replacing one of my service providers, and he is blissfully unaware that his replacement is already waiting in the wings. Why? He has been unreliable, unprofessional, and unresponsive. So long, farewell, auf wiedersehen, goodnight. When he wakes up and wipes his eyes he will realize he has lost a fortune in future business and referrals. Too late for tears.

Pride comes before the fall. Take people for granted, let your service slip, and before you know it, you’ve been replaced by a hungry competitor. In order to avoid this unhappy and costly predicament, here are a few pointers to allow you not only to keep the business you already have, but to add to it significantly:

1. Respond promptly to e-mails, calls, and letters. That means FAST.
2. Pay on time. If I have to remind you, I might suspect you never intended paying.
3. Go the extra mile - add unexpected value.
4. Communicate effectively, respectfully, and regularly.
5. Reciprocate with referrals, invitations, and recognition.
6. Constantly improve your service and products.
7. THANK people for the business they send you with money or other real value.

Your replacement is eagerly waiting in the wings. He wants to take your business, and he’s ready to earn it. DollarMakers specializes in showing people how to add massive value and differentiate themselves from the competition with no additional cost, through the use of Joint Ventures.

Three birds sit on a wire. Two decide to fly away. How many are left on the wire? Two. One decided to fly away, but never followed through on his decision. Making a decision and taking action on that decision are two different things. Why don’t we follow through on our decisions? Because of the base of the decision.

Imagine someone who decides to sign up for our DollarMakers Certified Business Mentor Training Program. Along the way, they get stuck and eventually don’t attend. Why? It’s called “Approach Avoidance”. They intellectually WANT to attend the training, they understand that it’s the right thing to do, they intend to do it, but the base of that decision will undermine it and sabotage the action that should rationally follow. The base in this case could be fear of success, low self-esteem, negative conditioning, guilt, or a bad philosophy. The base is always emotional - it’s about your “feelings” and it explains why people don’t follow through on decisions, don’t implement what they learn, drop the ball, show up late for important appointments, fail to be consistent and do what they promise to do, and fail.

Think about it: Someone who believes they don’t deserve to be successful because of past guilt, or fear being noticed by the authorities when they become successful, or believe they will be obliged to help family they don’t like when they make a lot of money, will not follow through on a decision that they know will make them lots of money. Someone who punishes himself by being overweight will not show up at the health club, even though he may buy membership. Many people attend seminars on wealth creation, yet many of them have a socialist philosophy - it’s no wonder they never follow through with what they learn, even though they decide to do so. If your favorite books are by Michael Moore, you’re probably not going to apply decisions to become financially successful. If you believe money is bad, or that you’re a bad person, you will self-sabotage, because that’s the base of your decisions; it has nothing to do with your ability to succeed or the system you wan to use.

The way to alter the course of your life for the better is to adjust the base of your decision making. I recently wrote a new book, m eleventh, titled “Break Free!”, which is a handbook on this subject - an owner’s manual, if you like. Only by systematically confronting and fixing our self-sabotaging decision base can we move on to greater success and fulfillment in life. It’s not my environment, the government, or the city I live in - it’s about what’s happening in my head. I talked with someone who told me that Joint Ventures don’t work. My response was, “JV’s work for millions of other people and create millions of dollars in wealth. They don’t work for YOU because of YOU, not for any other reason.” The same goes for Network Marketing and dozens of other systems - it’s your decision base that makes all the difference. Accepting this and taking personal responsibility for being unreliable, slothful, fearful, or unsuccessful, is the first step towards real success. Your decsion base is like the foundation of a tall building.

There’s an old saying, BE - DO - HAVE. “You have to BE in order to DO, and you have to DO in order to HAVE.” The DO part follows the decisions you make. Stop blaming things and take responsibility - “If it’s to be, it’s up to me. My success or failure is my fault and to my own credit. I am the captain of my ship - I am in absolute control.” You’re closer to success than you may think. Jim Rohn said, “Work harder on yourself than you do on your job.”  He’s right.

I recently had a jumped up seminar junkie once again disgorging his unsolicited advice about how to run my business. One flower of success in the midst of a murky myriad of failures has convinced him that he is the business oracle before which mortals such as I should gratefully prostrate ourselves. One swallow does not a summer make, my young friend. Buying overpriced business courses does not make you a Donald Trump - it merely makes you a customer of the Donald. The smartest people I know only offer their advice when asked, and even then they humbly qualify their contribution.

Taking advice from people, as Mr. John Addison says, “who are more screwed up than you are”, is not one of my many failings. I am acutely aware of the limits of my knowledge and experience, but I have never benefited from the advice of someone who is clearly inexperienced, arrogant, and stupid into the bargain.

When I discovered the Average IQ was 100, I was Appalled (and then relieved!)

When I discovered that, on a bell curve, the average person has an IQ of 100, I was at first appalled, then relieved, when I found forgiveness in my icy heart for the average plebe who disguises himself as an entrepreneur and doles out his noxious counsel to other equally inept pretenders - the blind blissfully leading the blind, and laughing all the way to the bankruptcy court.

When Jim Stovall said that we should only take advice from people who already have what we want, he should have been awarded the Nobel Prize for Wisdom. Imagine an entrepreneur taking advice from an academic, a bank manager, or a socialist. Ridiculous, I know. Yet the sheeple continue to be sheeple, and we don’t have to follow them over the edge of the cliff.

Seek out TRULY SUCCESSFUL Mentors and Follow their Advice Carefully

Let us carefully select a good pair of effective earplugs and install them as soon as we are approached by one of these tormentors. Let us not confuse the symbol for the real thing. If I was a detective looking for a psychopathic conman, the first suspects on my list would be religious leaders, seminar presenters, consultants, and coaches, suffering from delusions of grandeur and fed by brainless sycophants who pay too much to join their cults.

I seek out truly successful mentors and follow their advice carefully, all the while retaining my reason and a good dose of skepticism, and cautiously weighing their recommendations before grabbing my wife’s checkbook. Empty barrels do, in fact, make the most noise. And still waters run very deep.

The Buddha said,

“Don’t hurry to believe in anything, even if it has been written in the holy scriptures. Don’t hurry to believe in anything just because a very famous teacher has said it. Don’t believe in anything just because the majority has agreed that it is the truth. You should test anything people say with your own experience before you accept or reject it.”

Let me add this final piece: When you find yourself in any meeting, seminar, or presentation where group dynamics and mass hysteria, group-think and emotional manipulation are at work, do not spend more than $500 or commit yourself to any amount over $500. This will prevent you from waking up with a terrible, haunting question the next morning: “WHAT HAVE I DONE?” The offer will still be there the next day, believe you me, and it might look very different.

The DollarMakers Credited Business Mentor Training Program

• Become a Certified Business Mentor (CBM)
• Learn how to Double the Profits in virtually Any Business
• Earn real money getting real results for business owners

As a Protégé of Robin J. Elliott and Patrick Giesbrecht, get five days of personal, hands-on coaching in beautiful Vancouver, British Columbia

For 18 years, I consulted with the owners of small and medium sized businesses to dramatically increase their profits. As I got more involved with the DollarMakers Membership and traveled around the world more frequently, I stopped the consulting. My fees ran from $500 per hour to $1200 per hour and my monthly retainers were $5,000 plus profit sharing, but my heart was in the Bootcamps and my Joint Ventures.

I continually get requests from business owners to help them grow their businesses through my business mentoring, and there is nobody I would recommend to do that. After seeing how many “Coaches” and “Consultants” out there cost a small fortune and do more damage than good, I don’t know one person who can do what we do. OK, I know one person who can do it: Patrick Giesbrecht, the fellow who retired within seven months of attending my Bootcamp, but he doesn’t do mentoring either.

And so we came up with a solution: We would offer personal, intense, hands-on training to a few, carefully selected, qualified Protégés so that we can turn them into Business Mentors who are equipped to go into virtually any business and double or quadruple its profits, and get very well paid to do so. We created a five day, focused program, during which Patrick and I will personally coach and train these few, selected people and duplicate our skills in them. They will learn directly from my 21 years of experience and Patrick Giesbrecht’s business genius.

We will accept only a limited amount of Protégé’s per group, and we will include their accommodation, meals, and a professional city tour of our home, Vancouver, the most beautiful city in the world. Spouses and life partners can attend the training as well, at no cost, and their accommodation and tour will also be included (with the exception of their meals).

If you are interested in applying to be a Protégé, you can complete an application form on this site. We reserve the right to accept or reject applicants without an explanation, and since we will only accommodate a few people over five days, there will be very few slots to fill and we are already inundated with applications. If you’re interested in applying to be personally trained to be a Business Mentor, click here.

Read what you get and what investment is required before completing this Application.

When you stand back and look at the amount of money you stand to make over a year from a Joint Venture or sale, you can decide objectively what you are prepared to invest in order to make sure your offer is accepted. For example, if you stand to make $20,000 conservatively, and you know that you have a high degree of certainty of closing the deal with enough leverage, is it worth investing $4,000 to close that deal? I would think that’s a pretty good return on investment.

For example, could you inform your future, proposed JV partner that you have paid for him and his wife to attend the DollarMakers Cancun Convention in November, and covered their flights as well? That small investment gives you enormous leverage for five and a half months! They’re locked in.

On a smaller scale, sending a nice limo around to his house with a huge bunch of flowers for his wife, with tickets to a great show in town and then a limo ride home afterwards, doesn’t cost much, but it’s very impressive. As long as he is available and likes the show, that is.

You could avoid being perceived to be manipulative by offering these perks as a bonus for an early decision to participate in your JV:

“BillyBob, if you go ahead with this deal, I will pay for a three day holiday in Vegas for you and Candy at New York, New York.”

How do you find out what they REALLY want? Ask them the right questions and LISTEN to them.

Unashamedly and ethically bribe people to buy. We all love fun and toys. But be sure what you’re offering is something BillyBob really, really wants, before you make your offer. My bank manager once offered me expensive tickets to a Canucks hockey game. I gave them back. He assumed I like to live vicariously through sports teams like many other sheeple, and he was dead wrong.

Give people a wonderful reason to do business with you. A free meal or a T Shirt don’t really impress people much. How do you find out what they REALLY want? Ask them the right questions and LISTEN to them.

“So, tell me, Elvis, if you had $2,000 cash in your hand, and you absolutely HAD to spend it on some fun toy or experience or game or gimmick or trip within the next six hours, what would you buy?

“Why would you choose that?”

“Tell me more…”

Sometimes, a $5 gift for their dog does more than a $100 bottle of single malt Scotch whiskey. Find their “Hot Button” and push it. Invest to get interest. I would rather spend $100 on one person and make an impact, than $10 on each of ten people and insult them. Think strategically.

Think about it: are you more inclined to accommodate someone after they bought you an expensive lunch and handed you a nice gift, than after a latte at Starbucks? Do you feel like reciprocating after a nice boat trip, more so than after being handed a cheap company calendar?

Pay HIGH commissions - 50% gets peoples’ attention. Pay peanuts, and you get monkeys, with due respect to primates. “Buy a house from me, and I’l buy you a big screen TV” - it works.

Robin J. Elliott
 www.JVWisdom.com

It is said that duplication and leverage are the two most powerful forces in the world. Think of a virus or compound interest, and you will understand how a mail carrier can earn a million dollars a year through Network Marketing and how a simple Joint Venture that took an hour to set up can turn into tens of thousands of dollars in pure profit. There is a hard way and an easy way to make money, and I think it’s better to go the easy way.

I am thoroughly enjoying Ray Kroc’s book, “Grinding it Out” – written in 1977 about how he built McDonald’s. It’s an inspiring read of courage, vision, risk, sacrifice, and success, as well as a revelation of how dishonest some people are and how Mr. Kroc survived them. It’s very gratifying to me that I can show people a better way to wealth, a path that is not inundated with risk, sacrifice, fear, and chance. This route is the means I have chosen to build wealth – it requires no selling, risk, sacrifice, or sleepless nights.

Mr. Kroc succeeded against all odds, but he chose a business model that is extremely difficult. Joint Venture Brokering allows me the freedom of time and money, and I can operate in many areas, in many industries, and at many levels simultaneously. While franchising is definitely leverage, I choose to leverage multiple resources in many different ways, all at the same time, with no risk, overhead, leases, royalties, inventory, capital investment, or employees, and little time. I can be a creative and as adventurous as I like, without investing a blue cent.

Am I as wealthy as Mr. Kroc was? Of course not, but it is definitely as possible to attain the same level of wealth, faster, with none of the risk or costs involved, using Joint Ventures. Most entrepreneurs work too hard and earn too little. The average business, in my estimation, can easily double and quadruple their profits with no cost or risk using Joint Ventures. One JV that I got into took a profit center in my business from $4,000 per month to $20,000 per month in four days. Leverage: it’s an amazing force that is available to all of us, whether we have a business or not, and regardless of our circumstances or background. Life can be a grind, but I prefer the beach. You don’t have to sacrifice, sweat, and grovel anymore, once you discover the magic of Joint Ventures. Replace fear with fun, sweat with skiing, and risk with reward.

JVBlogger Podcast: How To Sell

 

 JVBlogger Podcast: How To Sell [8:16m]: Play Now | Play in Popup | Download

This morning, as we enjoyed a delicious breakfast (including black pudding!) in an Edwardian Bed and Breakfast in Worthing, Sussex (we’re here for my JV Bootcamp), prior to our visit to Arundel Castle, someone asked what I do. We got onto the subject of investments and I told him how he could earn 12% on his money.

Naturally, he was skeptical, and I did what I usually do - I briefly compared the opportunity with the stock market and other equally crazy investment choices, and then I said, "But you know, this is probably not
for you…" The "Take-Away".

When you’re trying to sell, persuade, and convince, you’re begging people to look for a way to escape. Instead, make it obvious that you don’t need them (because you don’t), and you will relieve the pressure and have them relaxed enough to make an objective, reasoned decision which they won’t regret later .

That’s why we don’t whip vulnerable, desperate people into emotional frenzies at our events and have them running like sheep to the slaughter to the back of the room to buy overpriced products, "investments", and "opportunities" that they will never use and often can’t afford.

Give people the facts , give them time to make a decision, take the pressure off, and don’t manipulate them. In the long run, you will retain your reputation and build your wealth. Use the Take-Away and be prepared to withdraw, and you’ll be surprised at the result. Also, you will waste a lot less of your time (and theirs!).