Have you ever joined a health club or started a diet or exercise program, and given up after a short while? I have.
Muscle, Mind, and Motivation
I was once approached by a publisher friend to co-write a book with another friend, Lionel who was the country’s number one bodybuilder. The book was to be called, Muscle, Mind, and Motivation.
Lionel would write about health, exercise, and nutrition, and I would write about motivation and self improvement.
We would market the book through the eighteen health clubs that Lionel owned at the time and through my database and my talks and seminars – a lovely Joint Venture.
“I won’t start writing until you get into shape.”
We set up a lunch to agree on the terms. Lionel hadn’t seen me for a while, and when he did, he said, “Robin, I won’t start writing until you get into shape. You’re fat and unfit. Here is a Gold Membership Card to my Club. Come train with me, lose some fat, add some muscle, and then we’ll write the book.”
You Get Results Quicker When You Work with the Best.
I had been going to gym before in my life, but this was a new experience. When you train with the best in the country, it’s a whole new ball of wax, I assure you. I worked really hard and found out what makes a champion bodybuilder! I was in a bodybuilding Joint Venture with Lionel! I lost weight and fat, put on muscle faster than ever before, looked great, and we wrote the book, which was a roaring success.
The Best Laid Plans
The best kind of plans have three components:
- You team up with champions, winners, and successful people only, not with undisciplined losers.
- You both commit to a measurable, time-related, specific action plan that makes you both accountable for exact results.
- You diligently and regularly monitor your progress and make adjustments as you go. And because you’re working with a champion, quitting is never even a consideration.
To this day, I remember the power of teaming up with champions, and I am privileged to know some real business champions with whom I Joint Venture.
